Nonprofit

LEGO

Since 2021, activation websites for LEGO marketing actions outside the regular LEGO ecosystem.

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The challenge

LEGO needed flexible campaign websites for special activations that work independently from the main LEGO ecosystem while meeting the brand's quality, usability and brand-safety standards.

What we did

  • Giveaways, RSVP, livestreams, event pages and multi-day activations

  • Campaign microsites and guest coordination

  • Example: LEGO Creative Space with celebrity influencers and up to 600 guests

  • Built for real-world events and campaign moments

  • Technical and creative execution outside the main ecosystem

"Effective marketing is not just about reaching people—it's about connecting with them in meaningful ways."

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The result

Flexible marketing actions, guest coordination, live communication and digital event mechanics outside the standard ecosystem. Ongoing since 2021. Live site: lcs.adme.dev

Why it matters

Proof that tastemaeker builds campaign websites, event pages, RSVP flows and livestream integrations to big-brand standards.

Services: Activation Websites, Campaign Microsites, Event Platforms, RSVP, Livestream Integration

Client's Name

LEGO

Duration

Since 2021, ongoing

Sulution

Activation, brick by brick: campaign sites, RSVP flows, giveaways and livestreams.

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