Privacy Policy
Last Updated: November 27, 2025
Introduction
We value your interest in Tastemaeker Social Media. Protecting your personal data is extremely important to us.
This Privacy Policy explains how we collect, process, and protect personal data when you use our website, hosted on Vercel and powered by Storyblok CMS, Framer, analytics tools, and additional integrations.
Tastemaeker Social Media ensures that all processing activities comply with the General Data Protection Regulation (GDPR) and applicable German and EU data protection laws.
Controller
Tastemaeker Social Media
Hansaring 12
50670 Cologne
Germany
Email: info@tastemaeker.com
Website: www.tastemaeker.com
Data We Collect
We collect the following categories of personal data when you use our website:
• Technical data (IP address, browser type, device type, operating system, date/time of access)
• Usage data (pages visited, interactions, session duration)
• Contact data submitted through forms (name, email, message content)
• Metadata from analytics tools
• Preferences selected in the cookie banner
We do not collect sensitive personal data unless explicitly provided.
Framer Intergration
If our website uses Framer embeds, Framer may collect:
• interaction events
• device and browser information
• anonymized usage statistics
Framer complies with GDPR and uses EU-based infrastructure where possible.
Use of Google Fonts (Local Hosting)
Google Fonts are hosted locally on our servers.
No personal data is transmitted to Google when fonts are loaded.
Analytics Tools
We may use one or more of the following analytics tools:
• Google Analytics
• Matomo
• Vercel Web Analytics
Depending on your consent, cookies or anonymous tracking may be used.
Collected data may include:
• device details
• click behavior
• browsing patterns
• referrer URLs
Analytics cookies are only activated after user consent.
Meta Pixel (Facebook Pixel)
If enabled and consented, Meta Pixel tracks user behavior for advertising purposes.
Meta may process:
• IP address
• device information
• actions taken on the site
We use Meta Pixel strictly based on explicit opt-in consent (per GDPR Art. 6(1)(a)).
Contact Form Submissions
When you submit a contact form, we process:
• Name
• Email address
• Message content
We use this data solely to respond to inquiries.
Data is stored securely and deleted when no longer necessary.
Cookies and Consent Banner
We use a GDPR-compliant cookie banner to request user consent before activating non-essential cookies.
Cookie categories:
• Essential (cannot be disabled)
• Analytics (requires consent)
• Marketing/Tracking (requires consent)
• Functional (requires consent)
Your preferences are stored for 180 days unless manually changed.
Legal Basis of Processing
We process personal data based on:
• Art. 6(1)(a) GDPR – Consent
• Art. 6(1)(b) GDPR – Contract performance
• Art. 6(1)(c) GDPR – Legal obligations
• Art. 6(1)(f) GDPR – Legitimate interests
Legitimate interests include website optimization, security, and fraud prevention.
Data Storage Duration
We store personal data only as long as necessary:
• Server logs: up to 30 days
• Contact form data: until the request is resolved
• Analytics data: depending on consent and tool configuration
• Cookie consent logs: 180 days
Data is deleted or anonymized afterward.
Data Transfer to Third Countries
Some service providers (e.g., Vercel, Meta, Google) may process data outside the EU.
Transfers occur based on:
• Standard Contractual Clauses (SCCs)
• Adequacy decisions
• Additional safeguards
We ensure GDPR-compliant data protection for all transfers.
Your Rights Under GDPR
You have the following rights:
• Right of access (Art. 15)
• Right to rectification (Art. 16)
• Right to erasure (Art. 17)
• Right to restriction (Art. 18)
• Right to data portability (Art. 20)
• Right to object (Art. 21)
• Right to withdraw consent (Art. 7(3))
• Right to lodge a complaint
To exercise your rights, contact: info@tastemaeker.com
Automated Decision-Making
We do not use automated decision-making or profiling.
Updates to This Policy
We may update this Privacy Policy to reflect changes in technology, legal requirements, or our data processing practices.
The latest version is always available on our website.
