Operations
Google Maps Europe
tastemaeker on Google Maps Europe Expedite: a year of multi-country field operations, mall and business mapping, and agency coordination.
The challenge
Google Maps needed large-scale support capturing business environments, especially malls and commercial locations, to enable more detailed, zoomable map structures.
What we did
Coordination with agencies, freelancers and field teams
Field operations and business and mall mapping support
Multi-country operational coordination
Multi-stakeholder project collaboration
“Effective marketing is not just about reaching people - it’s about connecting with them in meaningful ways.”
The result
We supported the project for around one year and contributed to extensive online mapping structures in Europe.
Why it matters
Experience with complex European rollouts: multiple markets, stakeholders and operational coordination.
Services: European Rollout, Field Operations, Project Coordination, Data Collection
